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Category: Resources

How to Get More Insurance-Approved Water & Fire Damage Jobs

How to Get More Insurance-Approved Water and Fire Damage Restoration Jobs

Get more water and fire jobs approved by insurance – faster. This guide shows exactly how to become the adjuster’s first call: build relationships, respond 24/7, and submit airtight documentation (photos, moisture logs, IICRC-compliant scope, Xactimate estimates). Plus, communication templates and review strategies can boost trust, reduce pushback, and speed up payments.

Is Your Restoration Website AI-Friendly

Is Your Restoration Website AI-Friendly? Here’s How to Check

The article explains how AI bots and agents analyze websites, what factors they prioritize, such as clear content, fast load times, and structured data, and offers actionable steps to help you evaluate and improve your site’s AI compatibility. From writing detailed service descriptions to simplifying design elements and creating AI training pages, the guide outlines practical strategies to boost your visibility, generate more leads, and stay competitive in an AI-driven world.

Top Blogging Tips That Drive Leads and Sales for Restoration Contractors

Top Blogging Tips That Drive Leads and Sales for Restoration Contractors

Blogging is a powerful yet underutilized tool for restoration contractors to attract and convert quality leads. By consistently publishing helpful, relevant content, contractors can improve SEO, build trust, and showcase their expertise to homeowners and business owners. Incorporating internal links, email sign-up forms, and clear calls to action within each post further boosts lead generation. With a strategic blogging approach, restoration contractors can increase visibility, drive traffic, and turn their website into a reliable source of new business.

What Successful Restoration Contractors Do Differently on Social Media

12 Things Successful Restoration Contractors Do Differently on Social Media

Successful restoration contractors approach social media with a clear strategy, consistency, and a deep understanding of what their audience needs. In this blog, we’ll explore 12 things these top-performing contractors do differently on social media and how you can apply the same tactics to elevate your online presence and grow your business.

How a High-Performance Website Drives Quality Leads for Restoration Businesses

How a High-Performance Website Drives Quality Leads for Restoration Businesses

In this guide, we discuss how your website can work for you to generate quality restoration leads as well as proven strategies that can enhance the lead generation capabilities of your website. A high-performing website can be your best tool for consistently generating high quality leads which can significantly boost your conversion rates and ROI.

How to Use PPC Effectively for Your Restoration Business

How to Use PPC Effectively for Your Restoration Business

Running a successful PPC campaign requires a solid strategy that includes targeting the right keywords and audience as well as conducting ongoing management and monitoring to maximize the success of the campaign. In this guide, we discuss how restoration businesses can use PPC effectively to get the most out of their campaign and maximize their return on investment (ROI).

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Why and How People Choose a Professional Contractor After a Home Disaster

If your home is affected by a natural disaster, the first thing you need to consider is your safety.  Once you have ensured the safety of everyone in your home, you must then call a restoration contractor to limit and restore the damage.  In this guide, we discuss the importance of calling restoration professionals after a disaster as well as how to find a restoration contractor you can count on.

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Breaking Down the Cost of Water Damage Leads

In this guide, we will break down the cost of water damage leads from multiple sources, including marketing you do yourself, hiring a marketing person, working with a marketing agency, and working with lead generation companies.  Understanding the cost of your water damage leads will help you adjust your investment and get the most out of the jobs you close.

2024 Home Remodeling and Renovation Trends

2024 Home Remodeling and Renovation Trends

The end of the year is always a good time to consider the forecasted trends when it comes to home renovation and remodeling processes and home design.  The holiday season is generally the start of the slow season for many contractors which gives them time to understand upcoming trends and prepare for the next busy season.  In this guide, we discuss the home remodeling and renovation trends you can expect in 2024 when it comes to renovation processes and technology as well as the desires of homeowners.

Important Lead Generation Statistics and Trends to Know

Generating good leads is important for businesses to be successful, especially for contractors like restoration and remodeling professionals.   In this guide, we cover important statistics and trends as well as how to start and measure a lead generation campaign and nurture your leads.