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Category: Resources

contractor mistakes

Financial Mistakes Contractors Must Avoid

When your business works on converting leads, you must make sound financial decisions when it comes to estimates and projecting the cost of your services so that your work is profitable.  You must also ensure that you deliver with quality, efficient services while keeping your costs under control. Here are the main mistakes contractors must avoid.

Mobile marketing

Marketing Ideas to Grow Your Drywall Construction Business

Contractors of all types, including restoration, construction, and drywall contractors, must generate good leads to secure new projects and improve their revenue.  The best way for contractors to generate good leads is through effective marketing. 
In this guide, we discuss the best marketing ideas to help contractors generate more leads to grow their business and increase revenue.

New Year’s Resolutions for Contractors

New Year’s Resolutions for Contractors

Contractors of all types, including restoration contractors and construction contractors, are relied upon by homes and businesses to build and restore.  Since contractors rely on good leads to grow their business, it is important for them to always ensure they are providing the best possible services to build their reputation and get more leads.  For the new year, contractors can implement the following resolutions focused on helping them improve the services they provide.

holiday marketing

10 Marketing Ideas for Contractors this Holiday Season

Contractors can get creative with their marketing over the holidays and strengthen their bond with existing customers while attracting new ones.  Things like special holiday offers and sponsoring charity events will help endear your company to the community you serve and build trust among your target audience that will have them calling you first when they are in need of your services.

Reducing Lead Times in Your Supply Chain

How Contractors Can Reduce Supply Chain Lead Times

Shortening your lead times can give you a competitive advantage as your customers will know they can count on you to get the job done quickly.  In this guide, we discuss the steps you can take to help reduce your supply chain lead times and improve your bottom line.

Best Lead Generation Websites for Restoration Contractors

Best Lead Generation Websites for Restoration Contractors

Having an effective online lead generation strategy in place will help your business build trust and get more contractor leads which will ultimately improve your conversion rate. In this guide, we highlight some of the best websites and independent companies that can help improve the lead generation for contractor businesses. 

B2C Marketing Strategies

Strategies for SMBs to Improve their B2C Marketing

Small to medium sized businesses (SMBs) need to engage in effective B2C marketing to be successful and grow their business. In this guide, we discuss the most effective B2C marketing strategies for SMBs to generate more leads and grow your business. 

How Do I Advertise My Restoration Business Locally?

How Do I Advertise My Restoration Business Locally?

In this guide, we cover a variety of local advertising strategies that are either inexpensive or can be done at no cost to your business. Effective local advertising will help increase brand awareness within your service area and help generate more leads to improve your conversion rate.

water damage - ceiling drip

Why and How People Choose a Professional Contractor After a Home Disaster

If your home is affected by a natural disaster, the first thing you need to consider is your safety.  Once you have ensured the safety of everyone in your home, you must then call a restoration contractor to limit and restore the damage.  In this guide, we discuss the importance of calling restoration professionals after a disaster as well as how to find a restoration contractor you can count on.

marketing strategies

How to Expand Your Home Improvement Business

There is a lot of competition among contractors when it comes to remodeling, repairs, and restoration.  For your home improvement business to expand, you need to make sure that homeowners who need your services find you and not your competition. The following common digital marketing strategies can help you improve the business online presence and expand your home improvement business.