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Author: Patrick Panayotov

Google SERP

Google SEO Tips for Contractors

In this guide, we discuss the importance of local SEO for contractors as well as tips to improve your rankings on Google.  Improving your local online presence will increase your lead generation and help you close more jobs in your service area. 

contractor

Small Business Tips: How to Improve Leads and Sales

In this guide, we will discuss sales KPI and how they can help you determine if your business has a problem converting leads into sales. Measuring these KPIs will expose inefficiencies in your lead to sales process and help you fix these issues to boost your lead conversion rate and raise sales numbers.

water damage - ceiling drip

Boost Your Water Damage Leads with These Tips

When a water damage emergency occurs, people do not have time to shop around for a restoration contractor.  They need someone in their home to remove the water and restore the damage immediately. The following networking and marketing tips will help your business improve local awareness and trust in your brand so that people call YOU when faced with water damage.

servicemaster-national-capital-restoration-facility

ServiceMaster of Aurora – RestorationMaster Case Study

While some lead generation campaigns will demand more work and time than others to become successful, the combination of persistence, dedication and client participation will ultimately lead to a significant return on investment.
Our digital marketing experts are passionate about their work and driven to produce results for each client, but consistent feedback and ongoing participation from the client can make a difference.

Restoration Cleaning Contractor Leads

How to Improve Your Lead Conversion Rate

A good website can help a business in many ways including better online presence, growing customer base, and generating more leads. In this guide, we will discuss the steps a business can take to generate more leads with a high possibility of converting, and how to respond to quality leads to help boost your conversion rates.

Business Model

What is the Aggregator Business Model?

Aggregator sites are websites in which related content concerning information, products, or services from different businesses and/or suppliers is gathered and organized in one place. RestorationMasterFinder.com is an example of a website that uses the aggregator model to generate sales leads for restoration contractors, based on a win-win partnership.

marketing automation

How to Convert your Disaster Restoration Leads into Jobs

The biggest challenge when it comes to leads for restoration contractors is following up with a good lead and converting it into a booked job. If your restoration business is getting a good number of leads but not converting at a high enough rate, try the following tips to improve your conversion rates.

Brand concept

How to Improve Your Brand Recognition

In this guide, we will discuss how to establish and boost your brand recognition as well as how to measure the success of spreading brand awareness.  Establishing a brand that resonates with your target audience and effectively spreading awareness of your brand will help you increase lead generation and grow your business. 

good review

How to Make Customers Love Your Business

In this guide, we will cover the most important steps your business can take when interacting with customers to earn their trust and build your reputation.  Improving the customer experience will make customers love your business and their good reviews and referrals will help you grow your business.

contractor hiring

Key Things to Know Before Hiring a New Contractor

How do you select a contractor you can trust? Knowing a little bit more about the role of the contractor, like the credentials they need and the laws they must follow, will help ensure that you hire someone who’s well-equipped for the job. Here’s what to expect so that you have a positive experience with your contractor.

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